Market for recycled materials is opaque and inefficient:
- Waste streams are not recycled because processor doesn't have connection to potential buyers, or waste was deposited at processor without the right expertise, etc. As a result, waste stream goes to landfill
- Waste collectors don't get a fair price because waste collectors are not sophisticated / small and work with processors that have a regional monopoly
- Entire process is paper based
- Introduction of more and new material streams (e.g., different qualities of material, solar PV, insulation, etc.) increase complexity, as well as ever changing regulation.
Solution: Marketplace connecting buyers and sellers of waste and recycled materials
Diaper Dilemma: Every year, billions of baby diapers pile up, emitting over 3.3Mt of CO2e—enough to fill countless landfills. And every 60 seconds? A staggering 300,000+ diapers are tossed, wreaking havoc on our planet. With an ageing population, adult incontinence products are set to outpace infant diapers by 4-10x, presenting an even greater eco-challenge! Even reusable options fall short, only slightly reducing the environmental impact due to water and energy used in washing.
It's high time for a sustainable solution!
Our Sustainability Crusade: The idea? A cutting-edge recycling technique that breaks down Absorbent Hygiene Products (AHPs) into cellulose and a rich bounty of organic waste. This isn't just recycling; it's a sustainability revolution, turning diaper waste into algae cultivation gold.
From Diapers to Dwellings: Imagine insulating homes with materials born from this eco-friendly process. The concept? Aerogels made from alginate and cellulose harvested from algae fed on recycled diaper waste. Alginate shines as a non-toxic, flame-retardant, biocompatible, and biodegradable wonder—perfect for creating greener homes.
Beyond Insulation - Extended Applications: But why stop there? This technology opens doors to a world of possibilities - from biofuels, fertilisers, textiles, and pharmaceuticals.
Ideally, we're not just addressing waste; we're reimagining resources.